Age estimation

Email address age estimation

Quickly and accurately determine a user's age using just their email address, ensure compliance with global regulations and preserve user privacy.

Territory: Global
Type: Age estimation
Age groups: All age thresholds
Data captured: Email address
Speed: Results in seconds

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Low-friction, privacy-first

Email-based age checks are fast, privacy-preserving and inclusive – removing the need to share sensitive or intrusive personal data.

No ID scans, no selfies, no credit card details or apps to install.

Just an active email address. Simple as that.

1

An email address is submitted.

2

Anti-spoofing and fraud prevention measures.

3

OTP is triggered to confirm email ownership.

4

Analysis is performed on a user’s digital footprint.

5

Estimated age is returned.

A game-changer for privacy and data protection in age assurance

Invented by Verifymy, the email address age estimation solution is built on privacy-by-design principles – giving you quick results without compromising on user trust.

Whether you’re looking to deploy email-based age checks to improve your user experience, or partnering with us to manage your entire global age assurance experience through a full suite of methods designed to empower user choice, our solutions integrate seamlessly into your platform without adding friction.

Background age check

Utilises existing data previously collected by a platform, integrated directly into the account creation or checkout processes, offering an entirely frictionless experience.

Age gate

Deployed as part of an age-gate, users can manually input their email address and authenticate it via a time-restricted One-Time Password (OTP) to demonstrate ownership of that particular email account.

The solution helps businesses comply with global legislative requirements, such as the Online Safety Act (UK), Digital Services Act (EU), various pieces of state legislation across the US and numerous other domestic and international laws related to the sale of age-restricted products such as alcohol and tobacco.

Age Check Certification Scheme (ACCS)

Email address age estimation is highly accurate, as demonstrated by its Age Check Certification Scheme (ACCS) EAL 3 certification – the highest possible level for age estimation methods.

Benefits

Frictionless

Privacy-preserving

Inclusive and without bias

Speed

Robust

Commercially viable

Want to know more about email-based age estimation?

Download our latest white paper:

Innovative age assurance: Email address as the new benchmark for frictionless age estimation

For more information on how our email address solution works.

Email address FAQs

Check out our email address FAQs for answers to common questions.

Use cases

Verifymy’s range of age assurance solutions cater to the diverse requirements of online platforms, products, and services. Whether complying with ever-evolving regulations or ensuring age-appropriate experiences, we deliver frictionless, privacy-preserving, and trustworthy age assurance solutions, ensuring the highest pass rates possible with minimal business disruption.

Regulatory compliance

We ensure businesses comply with local and global legislative requirements, as well as with advertising and data privacy legislation.

Age-gating

Restricting access to content, products, or services based on a user’s age. This is commonly seen in various industries, such as alcohol, tobacco, and adult entertainment.

Age-appropriate experiences

Creating online environments with activities, content, or products suitable for specific age groups, as well as restricting communication between certain age brackets. This is often seen on social media, video sharing, and online video gaming platforms.

Database enrichment

Enhancing existing user base to improve advertising targeting for +/- 18, +/- 13 (or other age thresholds) to increase ROI and enhance age-appropriate customer experiences.

Sector-specific examples

Adult entertainment

Preventing minors from accessing adult content and adhering to evolving regulations to prevent children from encountering inappropriate websites and services.

Social media

Ensuring age-appropriate experiences and preventing minors from encountering illegal, inappropriate and harmful material on social media platforms.

Online video gaming

Ensuring users meet minimum age requirements for mature-rated video games and user-to-user functionality.

Online marketplaces

Verifying the age of users purchasing age-restricted items, such as alcohol, tobacco & vaping and bladed items.

Online dating

Verifying the age of users to prevent access to inappropriate content, catfishing and fraud.

Streaming services

Manage access to your platform’s age-restricted content and maintain age-appropriate viewing habits across your content library.

Our principles around data

Data retention

All captured data is encrypted, and Personal Identifiable Information (PII) is deleted or anonymised once verified.

Data minimisation

We collect the minimum data needed to fulfil the requirements of our safety tech solutions. We routinely evaluate our data collection policy to ensure we adhere to data minimisation principles.

Data integrity

256-bit encryption is the highest level of encryption possible, maximising the security of all captured data. Anonymisation via hashing and salting data adds an extra layer of security and confirms the integrity of your data.

GDPR

Our safety tech solutions fully comply with all fundamental principles and requirements of GDPR. GDPR is the European Union’s legal framework for protecting personal information.

Verifymy

Our frictionless integration

Verifymy enables platforms to efficiently embed age assurance solutions within the account creation or checkout process. This ensures that age checks are completed quickly and accurately to avoid drop-offs and keeps the user experience smooth and engaging.

Age assurance methods

Verifymy’s age assurance solution for any online product, service or business, features the widest range of age verification and age estimation methods to ensure the highest pass rates possible with minimal business disruption.

Email address

An age estimation method that uses only an email address to accurately determine user age.

Facial age estimation

An age estimation method based on a person’s facial features captured in a short selfie video.

Government-issued ID

An age verification method that uses ID scanning to determine a user’s exact age.

Credit card

An age verification method using credit card authorisation to confirm age.

Name & address

An age verification method that uses customer order details to verify age during account creation or order processing.

Mobile phone number

An age verification method confirming the phone is in the possession of and authorised for use by a person aged 18+.

Government-issued ID scan and face match

An age verification method that uses government-issued IDs to determine a user's age and employs face match technology to verify ID ownership.

Get in touch

Discover how we can help you solve your compliance and safeguarding challenges.